Folded Brochure

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  • Brand: CSS
  • Product Code: Brochures
  • Availability: In Stock


Brochures are a popular format for sharing detailed information in a highly presentable way. They are usually colorful and folded, so they are an efficient format for providing information about your company, its products, and services. Brochures are a classic marketing weapon for a reason. They are an efficient way of getting valuable marketing messages in both images and text directly into the hands of potential customers. Brochures allow customers to quickly get a feel for products or services, while also finding answers to many of their initial questions. Brochures are great to include in a sales kit or pass out in high-traffic areas.


Standard Size

Our standard sizes, listed below, are the most popular in the industry:

  • 8.5" x 11"

  • Each size (above) indicates the size of the flat sheet, so the final size of your brochure will depend on folding options.


AQ Coating

AQ is short for Aqueous Coating. This is a semi-gloss, environmentally friendly, water-based coating applied over the entire front and back of the printed piece. It provides additional gloss and protection, and it can be written on with a ballpoint pen.


Folding Option Descriptions

  • Tri-Fold: A classic brochure fold, this option creates three two-sided panels with the folds oriented vertically. Note that one panel is slightly shorter than the others in order to tuck inside and will be hidden until the brochure is opened. Sometimes this folding option is also referred to as a 3 Panel Roll Fold.
  • Half-FoldThis option creates two two-sided panels with the fold at the top and oriented horizontally. (If you would like the fold vertically on the left, please look at Vertical Half-Fold.) Each size refers to the flat sheet (horizontal by vertical), so the final size of your brochure will depend on folding options. For example, an 8.5" x 11" brochure with a Half-Fold has a finished size of 8.5" x 5.5" which creates a landscape orientation
  • Z-Fold: This option creates three two-sided panels with the folds oriented vertically. Note that the middle panel is not visible on either side until the brochure is opened. Sometimes this folding option is also referred to as a 3 Panel Accordion Fold.

    Each size refers to the flat sheet (horizontal by vertical), so the final size of your brochure will depend on folding options. For example, an 11" x 8.5" brochure with a Z-Fold has a finished size of 3.668" x 8.5" which creates a portrait orientation

  • 4 Panel Roll Fold: This option creates four two-sided panels with the folds oriented vertically. Note that two panels are slightly shorter than the others in order to tuck inside and will be hidden until the brochure is opened.

    Each size refers to the flat sheet (horizontal by vertical), so the final size of your brochure will depend on folding options. For example, a 17" x 11" brochure with a 4 Panel Roll Fold has a finished size of 4.3125" x 11" (4 5/16" x 11") which creates a portrait orientation. Since a 4 Panel Roll Fold tucks in upon itself, the interior panels are shorter than the exterior panels. In this example, panels 1 and 2 (which form the outside of the folded brochure) are 4.3125" x 11". Panel 3 is 4.25" x 11" and panel 4 is 4.125" x 11".

  • 4 Panel Accordion Fold: This option creates four two-sided panels with the folds oriented vertically. Note that two panels are folded inside and will be hidden until the brochure is opened. Each size refers to the flat sheet (horizontal by vertical), so the final size of your brochure will depend on folding options. For example, a 17" x 11" brochure with a Double Parallel Fold has a finished size of 4.25" x 11" which creates a portrait orientation.
  • Vertical Half-Folds: This option creates two two-sided panels with the fold on the left and oriented vertically. (If you would like the fold horizontal on the top, please look at Half-Fold.) Each size refers to the flat sheet (horizontal by vertical), so the final size of your brochure will depend on folding options. For example, an 8.5" x 11" brochure with a Half-Fold has a finished size of 4.25" x 11" which maintains a portrait orientation.

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